Top New York Real Estate Website Design!
New York City is one of the hottest real estate markets in the country, attracting buyers that include celebrities, top executives, and international buyers. New York City (Manhattan) is also one of the most unconventional real estate markets. The bulk of the properties for sale here consists of high-rise and mid-rise apartments, lofts, and attached townhouses. Creating New York real estate website design for a real estate professional selling some of the most expensive real estate in the world requires superb design and fastidious attention to detail! As a New York Freelance Website Designer, I love the challenge of helping my clients to market effectively to this lucrative market.
A key strategy behind this website is making an emotional appeal to the potential Manhattan apartment or property buyer. We thought of the things that really matter to people who seek New York City properties. A comfortable oasis from work, a home for a treasured pet, proximity to dining, nightlife, and more. Our web design focuses on those important lifestyle lures, giving them a visual focus that begins with an appealing home page slide show. That appeal continues through the website, with appealing images of the attractions and amenities important to potential Manhattan home-buyers.
Making Manhattan Real Estate "Responsive"
While giving this real estate web design a pretty face is important, we also ensured that it is fully compatible with all Mobile Web devices, including iPhones, smartphones, IPads and portable tablets of all makes. Consumer home-buying research is most likely to start on a smartphone nowadays. By using responsive web design technology (considered the best choice by Google), we ensure full compatibility of the website with any mobile device used to view it.
Real Estate Tools New York City Home-Buyers Need
In addition to an appealing design, this New York real estate website design has a full range of tools essential to online property research. We installed a Manhattan real estate property database with a search function to give homebuyers up-to-date property listings. A translation tool allows any page of the website to be instantly translated into more than 45 languages. Neighborhood Google maps, and insightful neighborhood descriptions and photos give homebuyers everything they need to research local properties.
A sound Search Engine Optimization strategy is needed to compete with smartly developed real estate websites that target the Manhattan real estate market. To that end, we work closely with our client in developing sound content and Social Media strategies that ensure that we gain the maximum visibility in the crowded online Manhattan real estate market.
Real Estate Video Development
We also helped our client to increase online exposure of his website by creating short, interesting videos highlighting the Manhattan neighborhoods represented by his real estate business. This enhances Search Engine Optimization along with creating compelling content for visitors and potential apartment buyers looking for Manhattan properties.
All in all, this has been a challenging but very satisfying web design project. We look forward to helping our client mount a successful online marketing strategy in Manhattan real estate!